Why you need to master Linkedin Lead & Account Lists

Today’s topic is crucial if you do sales or marketing I’m not going to lie. This is something I geek out about. A lot.

If you do sales or marketing in any capacity on Linkedin, you’ll want to learn this. We’ll be discussing Strategies for using both Lead and Account Lists.

• Why is it such a big deal? Because once you master Lists you can:
• Exclude clients from targeting
• Search for contacts within a group of qualified companies
• Overcome industry limitations
• Organize contacts into a pre-sales pipeline to monitor sales kpi’s
• Sort leads by recent activity date
• Categorize people and companies however the heck you want
• And more!