Resources – Abound Social - Linkedin Experts
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I have some bad news. Linkedin does not do a great job at providing us with KPI's that really matter on their platform. The one exception being paid ads - because you're either tracking lead form submissions or website conversions you've configured. But what about KPI's on sales and marketing activities like: Social selling Organic corporate page content Personal content Event registrations What KPI's

Yesterday we had some great engagement on our Abound Company Page when we (okay, it was Monte, he's the content master) asked this question: 'If you were the CEO of Linkedin, what's one change you would make to the platform today?' Responses varied: Groups Price The way updates are rolled out All totally legit. And that got me thinking. What is Linkedin not